Lifecycle, Email & Automation

Get more revenue from the audience you already have

Campaigns, automations, segmentation, data cleanup, deliverability support, and reporting built to convert more leads, recover abandoned intent, and bring customers back.

Ecommerce lifecycle programs that drive real revenue

Turn customer communication into more conversions, repeat purchases, reviews, retention, referrals, and clear insight into what’s working.

Turn happy customers into 5-star reviews

Automate review requests at the right time.

Learn how customers feel about your brand

Collect feedback and act on what matters.

Increase LTV from your existing customer base

Engage customers and drive more value over time.

Drive more repeat purchases

Build habits and keep your brand top of mind.

Turn customers into advocates

Activate referrals and user-generated word of mouth.

Protect margin by sending smarter offers

Promote the right offers to the right customers.

Make sure contacts see your messages

Improve deliverability and engagement.

Track lifecycle program contribution

See what's working and double down.

Programs tailored for Ecommerce. Switch to see examples for B2B SaaS.

Common ways to get started

Lifecycle work can be scoped as a focused sprint, project buildout, or ongoing contract support. The work is planned around the customer paths that need to get built, fixed, launched, measured, or improved.

  • Lifecycle audit & priority plan

    Review existing campaigns, flows, segments, data capture, reporting, and deliverability signals. Leave with the build order, cleanup list, and measurement plan.

  • Automation buildout sprint

    Plan, write, configure, QA, and launch one or more revenue-critical paths, such as welcome, abandoned cart, post-purchase, back-in-stock, winback, review, or referral.

  • Campaign calendar & production support

    Build the send plan, audience rules, copy direction, QA process, template/module needs, and readouts needed to ship campaigns consistently.

  • Retention & reactivation program

    Create the post-purchase, repeat-purchase, cross-sell, replenishment, winback, and customer advocacy paths that bring past buyers back.

  • ESP cleanup or migration

    Clean up lists, tags, flows, templates, naming, and reporting before more work gets built on top of a messy setup.

  • Lifecycle reporting & testing

    Create the reporting view and testing backlog so the team knows what is working, what changed, and what to improve next.

Tools we work with

Growth Shop works across the email, SMS, CRM, ecommerce, customer data, and reporting tools that lifecycle programs usually depend on. The work is designed to fit into the stack already in place unless the current setup is blocking better performance.

  • Klaviyo logo

    Klaviyo

  • HubSpot logo

    HubSpot

  • Mailchimp logo

    Mailchimp

  • Braze logo

    Braze

  • Iterable logo

    Iterable

  • Customer.io logo

    Customer.io

  • Salesforce Marketing Cloud logo

    Salesforce Marketing Cloud

  • ActiveCampaign logo

    ActiveCampaign

  • Attentive logo

    Attentive

  • Twilio logo

    Twilio

  • Yotpo logo

    Yotpo

  • Firebase logo

    Firebase

  • Typeform logo

    Typeform

  • Digioh logo

    Digioh

  • Talkable logo

    Talkable

Other platforms

Your stack, supported

Don't see your platform here? We're not limited to this list. Growth Shop can work inside the tools you already use or help connect the ones your program needs.

Need help cleaning up a messy lifecycle stack?

Growth Shop can work inside the tools you already have, clean up what is broken, and recommend changes only when the current setup is limiting performance.

Let's talk

Get started today

Build the follow-up your audience is missing

Bring in Growth Shop to turn lifecycle ideas, stale flows, and inconsistent sends into campaigns, automations, segments, and reporting that are ready to launch and improve.